Breaking the Seal on Culture: How Coca-Cola Earned It's Place in the Conversation
event
Details
Date
Tue, Oct 7
Time
12:15PM – 1:00PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Global Vice President of Creative Strategy & Content, Coca-Cola
Global Chief Creative Officer, WPP
Nothing found.
Few brands have tapped into culture as consistently and authentically as Coca-Cola. From Sprite becoming the first brand to partner with hip hop artists, to unforgettable campaigns like last year’s horn-playing girl in India, to global partnerships with Marvel and Disney, Coca-Cola has always been ahead of the curve. They don’t just borrow culture—they help shape it, time and again. This fireside chat explores how Coca-Cola has earned the right to “break the seal on culture” and what it takes to authentically engage communities, forge iconic partnerships, and stay relevant across generations and geographies.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 7
Time
12:15PM – 1:00PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
AI's Impact on Hardware
event
Details
Date
Tue, Oct 7
Time
12:15PM – 1:00PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
Coming soon.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 7
Time
12:15PM – 1:00PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
You Ain't Ready for AI, You Just Think You Are
event
Details
Date
Tue, Oct 7
Time
12:00PM – 12:45PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Co-Founder, Alpha
Chief Marketing Officer at HarbourView Equity Partners
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
AI may dominate boardroom conversations, but most Fortune 500 brands are far from prepared. Former Meta executive and Alpha co-founder Alvin Bowles exposes the gaps—fractured data, missing talent, and ethical blind spots—that stand between hype and real impact. With sharp insights, he challenges leaders to move beyond buzzwords and build the vision and infrastructure needed to truly compete in the age of intelligent technology.
This Blackweek discussion is proudly sponsored by AWS. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 7
Time
12:00PM – 12:45PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
The Rise of Black Wanderlust — Is Travel the New Social Currency?
event
Details
Date
Tue, Oct 7
Time
10:00AM -10:45AM
Stage
Salon stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Global Brand Strategist, Cultural Innovator, Founder, AI to the World
Head of Commercial Marketing, Delta Air Lines
Nothing found.
Travel has become a new form of social currency—shaping identity, community, and economic power. In this conversation, Head of Commercial Marketing at Delta Air Lines, Shannon Womack and Travel Influencer Tanyka Renee explore how Black travelers are fueling the experience economy, driving over $145 billion in annual U.S. travel spend and taking more than 184 million trips a year. From cultural representation to premium experiences, they’ll discuss how diverse consumers are redefining the future of travel and how the industry can authentically meet their needs.
This Blackweek discussion is proudly sponsored by Delta Air Lines. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 7
Time
10:00AM -10:45AM
Stage
Salon stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
All Prompts Matter
event
Details
Date
Wed, Oct 8
Time
10:15AM -11:00AM
Stage
Salon stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
Coming soon.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
10:15AM -11:00AM
Stage
Salon stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Muted on Arrival
event
Details
Date
Wed, Oct 8
Time
10:00AM- 10:45AM
Stage
Salon stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Co-Founder & CEO, SPILL
Senior Director of Digital Content & Strategy, Color of Change
Nothing found.
This session confronts one of the most insidious dynamics affecting Black visibility in the digital age: algorithmic suppression. It’s not just about “shadowbans” or engagement drop-offs. It’s about what happens when Black professionals, creators, and thought leaders are rendered invisible by systems that reward neutrality, whiteness, and sanitized messaging over truth, urgency, and cultural clarity.
We’ll move beyond diagnosing the problem to offering a tangible Toolkit for Digital Liberation — equipping Black creators with actionable strategies for reciprocity, community-building, and equity.
Panelist Perspectives
- Alphonzo Terrell: A platform builder’s lens on reclaiming infrastructure, disrupting extractive models, and “building your own” as a form of resistance and visioning.
- Charles Amuzie: A digital advocacy perspective on public policy, civic engagement, and scalable community solutions to counter systemic erasure.
- Chereese Sheen: Grounded insights on lived suppression, the economics of platform exit, and community-centered innovation — adding narrative texture to the Toolkit for Digital Liberation.
The Big Idea
This session moves beyond grievance and into design. Suppression isn’t just a tech glitch — it’s a power issue with measurable costs: lost partnerships, erased labor, cultural distortion, and economic harm. Together we’ll dissect the issue and co-create a roadmap for moving from muted to mobilized.
This Blackweek discussion is proudly sponsored by Razorfish. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
10:00AM- 10:45AM
Stage
Salon stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
What if Lions Were Black?
event
Details
Date
Wed, Oct 8
Time
1:00PM – 1:45PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
Creative excellence has the power to shape culture—but who gets recognized, and who gets left out? In this candid conversation, Cannes Lions CEO Simon Cook and Havas’ André Gray unpack the urgent need for greater representation of diverse creatives in the awards circuit. Together, they’ll explore how the industry can reimagine recognition, expand access, and ensure that the brilliance of Black and underrepresented talent is celebrated on the world’s biggest creative stage.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
1:00PM – 1:45PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Empire Strikes Back — How Will Media Agencies Survive in the Age of AI?
event
Details
Date
Wed, Oct 8
Time
11:15AM – 12:00PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
Coming soon.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
11:15AM – 12:00PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
The Power of Proximity: Driving Impact Through Culture
event
Details
Date
Tue, Oct 7
Time
1:00PM – 1:45PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
President & CEO, The League
Author, Activist, Former Chief Diversity Officer, Minnesota Timberwolves
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
From the start, business in America has been about more than profit. Companies have long played a role in shaping civic life. Corporate responsibility isn’t just philanthropy or ESG reports. It’s about how decisions made in boardrooms, supply chains, and storefronts ripple out into communities. In today’s marketplace, brands are no longer judged by the products they sell alone, but by the cultural and social impact they create.
This conversation, led by Tracy Sturdivant, CEO and President of The League, and Tru Pettigrew, Founder and Chief Bridge Builder of Tru Access, will explore how companies can authentically connect with communities and drive meaningful change. Grounded in the Four Degrees of Cultural Proximity framework, the discussion will highlight the four dimensions of culture—social, cultural, community, and economic—to unpack how brands can move beyond surface-level engagement to real impact through cultivating genuine relevance with their consumers and communities. Attendees will walk away with a deeper understanding of how proximity to culture and intentional impact strategies can fuel brand growth, build equity, and strengthen long-term relationships with consumers.
This Blackweek discussion is proudly sponsored by The League. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 7
Time
1:00PM – 1:45PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Moving Beyond CPMs: Building Media Brands in the Age of AI
event
Details
Date
Wed, Oct 8
Time
11:00AM – 11:45AM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
VP, Global Marketing & Media Innovation, P&G
CEO, North America, Footballco
Executive Vice President, Complex NTWRK
Chief Development & Strategy Officer, VOX Media
VP, Global Marketing & Media Innovation, P&G
Chief Development & Strategy Officer, VOX Media
Nothing found.
As artificial intelligence reshapes the media landscape, traditional publishers face both disruption and opportunity. In this panel, industry leaders discuss how AI will transform audience engagement, content creation, and monetization—pushing brands to move beyond CPMs and toward deeper, more sustainable models. Shyra Smart, Jason Wagenheim, and Mike Tresvant share insights on what it will take for media companies to not only survive, but thrive, in an AI-driven future.
This Blackweek discussion is proudly sponsored by Complex. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
11:00AM – 11:45AM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013




























