BLACKWEEK Returns to NYC | October 6–9, 2025

This year, BLACKWEEK invites you to step into the future with our theme: “Welcome to the Culture Economy.” It’s more than a slogan—it’s a declaration that culture isn’t just influencing the market—it is the market. From streetwear to streaming, memes to movements, and AI to identity—every trend shaping tomorrow is rooted in the rhythms of culture today. This year’s programming will decode the creative forces, hidden signals, and societal shifts that are rewriting the rules of engagement for brands and leaders alike. If data tells you what people do, culture tells you why. And at BLACKWEEK 2025, we’re here to explore the why behind the buy.

Expect powerful conversations with cultural icons and industry leaders, interactive sessions on AI, Gen Z, and identity-driven marketing, and immersive experiences designed to push the boundaries of business and creativity.

🗓️ October 6–9, 2025
📍 Spring Studios, Tribeca — New York City

BLACKWEEK is more than a conference—it’s where the future of culture and commerce collide. Don’t miss it.

We’re excited to announce the expansion of Blackweek’s Global Steering Committee, welcoming four influential leaders who will help steer the platform toward its next phase of growth and investment strategy.

Meet the New Members:

• Jerri DeVard, Executive Vice President and Chief Customer Officer of Office Depot, Inc
• Matt Scheckner, Chairman, Advertising Week
• Arturo Nuñez, CEO, Brand Strategist
• Rob Reilly, Global Chief Creative Officer, WPP

These industry trailblazers bring unmatched expertise in brand building, global events, creative leadership, and culturally driven marketing. Their addition will accelerate Blackweek’s global presence, help shape strategic initiatives, and create more equitable opportunities for all creators, founders, and leaders.

Continuing Leadership:

Our returning Steering Committee members also remain pivotal in driving our mission forward. Together, we’re committed to expanding our platform and impacting the industry in new and meaningful ways.

• Cindy Gallop, Founder & CEO, MakeLoveNotPorn
• Gary Vaynerchuk, Chairman, VaynerX & Vayner Media
• Amber Guild, CEO of McCann NY
• Alia Kemet, CMO, Shipt
• Katie Williams, CMO, Haleon

Together, this powerhouse team will guide Blackweek’s programming, partnerships, and expansion into new markets, ensuring that we continue to be a platform that drives economic opportunity and cultural innovation.

What’s Next for Blackweek:

With this expanded leadership, we are more committed than ever to fostering inclusive growth and shaping the future of marketing, creativity, and leadership. Stay tuned for exciting announcements and initiatives as we continue to innovate and create space for all communities in the global marketplace.

This October, Blackweek is redefining the narrative around the gender pay gap Blackweek is bringing back our pay equity pricing with a 25% discount exclusively for women. This initiative is a direct response to the systemic wage disparities that continue to affect women, especially Black women, in the workforce.

Black women in the U.S. earn, on average, only 66 to 69 cents for every dollar earned by white, non-Hispanic men. This wage gap results in a loss of over $900,000 over the course of a 40-year career. Despite higher educational attainment, including doctorates, Black women continue to face significant wage disparities.

Don’t miss out on this opportunity to be part of a transformative experience. Early Bird Registration is now open, and tickets are selling fast. Secure your spot today and join us in shaping the future of culture and leadership.

Mark your calendars for the most transformative event of the year: Blackweek returns to Spring Studios, October 6-10, 2025.

We’re bringing together the most dynamic executives, entrepreneurs, and thought leaders for groundbreaking conversations about the future of commerce. With more talks, more speakers, and an even bigger impact, Blackweek is all about helping business leaders unlock the economic power of diverse consumer spending power, founders, executives and creators to help grow their businesses.

Get your tickets today and take advantage of our early bird registration!