Empire Strikes Back — How Will Media Agencies Survive in the Age of AI?
Oct 8
Details
Date
Tue, Oct 8
Time
11:15AM – 12:00PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
TBD
Nothing found.
Coming soon.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 8
Time
11:15AM – 12:00PM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Moving Beyond CPMs: Building Media Brands in the Age of AI
Oct 8
Details
Date
Tue, Oct 8
Time
10:00AM – 10:45AM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Chief Development & Strategy Officer, VOX Media
CEO, North America, Footballco
Diversity Media Strategy & Investment, General Motors

Mike Tresvant
Executive Vice President, Complex NTWRK
Nothing found.
As artificial intelligence reshapes the media landscape, traditional publishers face both disruption and opportunity. In this panel, industry leaders discuss how AI will transform audience engagement, content creation, and monetization—pushing brands to move beyond CPMs and toward deeper, more sustainable models. Shyra Smart, Jason Wagenheim, and Mike Tresvant share insights on what it will take for media companies to not only survive, but thrive, in an AI-driven future.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 8
Time
10:00AM – 10:45AM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Taking the Plunge: Can Influencers Replace Traditional Advertising?
Oct 8
Details
Date
Tue, Oct 8
Time
1:00PM – 1:45PM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Nothing found.
Before Ashton Hall began dunking his face in Saratoga Water, the brand—like many in the crowded beverage market—was an afterthought. Today, it’s a case study in how unconventional influencer partnerships can breathe new life into legacy products. In this talk, Primo Brands CMO Kherri Holland Tillman explores how Saratoga has benefited from putting its brand in the hands of creators, what risks and rewards come with leaning on influencer-driven storytelling, and whether this alternative approach could redefine the future of brand building.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 8
Time
1:00PM – 1:45PM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Will AI Kill Culture
Oct 8
Details
Date
Tue, Oct 8
Time
10:15AM – 11:10AM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Founder and Executive Director, DAIR
Global Chief Experience Design Officer, VML
Nothing found.
As artificial intelligence becomes the lens through which we create, consume, and communicate, what happens to the cultural nuances that make us human? In this riveting talk, AI ethicist Timnit Gebru examines how data bias in large language models risks flattening diverse voices, erasing context, and diluting the richness of global cultures. She challenges us to confront who controls the data, whose stories are centered, and what’s at stake if algorithms become the gatekeepers of culture. With clarity and urgency, Gebru calls for building AI that preserves—not erases—the depth and diversity of humanity.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 8
Time
10:15AM – 11:10AM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
"It's Because You're Black"
Oct 8
Details
Date
Tue, Oct 8
Time
9:15PM – 10:00AM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Nothing found.
Coming soon.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Tue, Oct 8
Time
9:15PM – 10:00AM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
The Future of Inclusive Tech
Oct 8
Details
Date
Wed, Oct 8
Time
2:30PM – 3:15PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Nothing found.
Coming soon.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
2:30PM – 3:15PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Invisible Beauty: How I Diversified The Fashion Industry
Oct 8
Details
Date
Wed, Oct 8
Time
12:15PM – 1:00PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Nothing found.
Fashion trailblazer Bethann Hardison has long challenged the industry to confront exclusion and embrace diversity. From breaking barriers as a model to mentoring generations of talent, her purpose is powerfully captured in her acclaimed documentary Invisible Beauty. In this conversation with e.l.f. Cosmetics CMO Kory Marchisotto, Hardison reflects on her journey, the progress made, and the work still ahead. Together, they’ll explore how fashion and beauty brands can champion representation authentically—and why true inclusion is not just a social imperative, but a creative and commercial one.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
12:15PM – 1:00PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Welcome to the Meno-Economy
Oct 8
Details
Date
Wed, Oct 8
Time
11:15AM – 12:00PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Entrepreneur, Founder & CEO of aWLCo
Entrepreneur, Founder & CEO of aWLCo
Nothing found.
For too long, menopause has been treated as a taboo—a silent passage every woman experiences but few openly discuss. Actress and entrepreneur Naomi Watts takes the stage to shine a spotlight on the “Meno Economy,” where women over 50 in America hold a staggering $15 trillion in spending power. What unites this powerful demographic is a universal life stage too often dismissed, minimized, or hidden. In this groundbreaking talk, Watts explores how normalizing menopause can unlock not only women’s health and dignity but also enormous cultural and economic opportunity. It’s time to bring menopause out of the shadows—and into the marketplace, the media, and the mainstream.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
11:15AM – 12:00PM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
"F Around and Find Out", Does Boycotting Work
Oct 8
Details
Date
Wed, Oct 8
Time
10:15AM – 11:00AM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Entrepreneur, Founder & CEO of aWLCo
Entrepreneur, Founder & CEO of aWLCo
Nothing found.
When brands retreat from their diversity commitments, communities take notice—and take action. In this fearless talk, activist and Until Freedom founder Tamika Mallory unpacks the power of boycotts in today’s climate, where Black consumers are mobilizing to hold corporations accountable and remind them of the undeniable strength of their dollar. With clarity and conviction, Mallory explores the history, impact, and future of economic resistance, asking whether boycotting is just a momentary disruption—or a long-term strategy to force real change.
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
10:15AM – 11:00AM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Boys, Men, Positive Masculinity, And Why It Matters To Marketers
Oct 8
Details
Date
Wed, Oct 8
Time
9:15AM – 10:00AM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Nothing found.
We’re hearing a lot right now about a crisis of masculinity, the ‘male loneliness epidemic’, and the issues impeding boys’ growth and progress. Cindy Gallop, founder and CEO of MakeLoveNotPorn, shares with the Blackweek audience why this matters in marketing, especially for marketers whose target is women; the opportunity for brands to help solve this as good business; and the new cultural channels for doing so (including streaming – get the inside track on Cindy’s experience teaching as a professor at Kai Cenat’s Streamer University).
This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Details
Date
Wed, Oct 8
Time
9:15AM – 10:00AM
Stage
Breakthrough stage
Address
Spring Studios
50 Varick St,
New York, NY 10013