Reading the Cultural Tea Leaves

As brands lean more heavily on AI, automation, and data-driven targeting, the stakes for cultural intelligence have never been higher. Standard datasets and biased algorithms often miss the nuances that shape how diverse communities live, consume, and connect. This panel will explore the growing need for culturally optimized insights that reflect real people—not stereotypes—and ensure that marketing, media, and technology speak to all audiences authentically. Panelists will discuss how to root out bias in large language models, build inclusive datasets, and design systems that capture the idiosyncrasies that define culture. Because if the data isn’t inclusive, neither is the future.