Creator Upfronts: Encantos


Sponsored by

salon stage


Details

Date

Wed, Oct 8

Time

3:30PM – 3:55PM

Stage

Salon stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

CEO, Encantos

Speaker

Diversity Media Strategy & Investment, General Motors

Speaker

Mike Tresvant

TBD

Speaker

Nothing found.

Latino families are the fastest-growing, youngest, and most culturally influential audience in America. They represent nearly a quarter of U.S. box office sales, over-index on children’s products, and drive growth across consumer goods, mobile TV, and streaming. Despite their impact, they remain underrepresented in media and marketing.

In this session, Susie Jaramillo, CEO of Encantos, shares how her company reaches more than 20 million families each month by going direct to consumers through tech platforms and fan communities. She makes the case for a new model where brands act not just as media buyers, but as culture shapers and media builders—unlocking growth through authentic partnerships with Latino families and other communities defining America’s future.

This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.


Creator Upfronts: Create Labs Ventures AI


Sponsored by

salon stage


Details

Date

Tue, Oct 7

Time

3:45PM – 4:10PM

Stage

Salon stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Educator, AI Strategist

Speaker

Co-founder, Create Labs

Speaker

Diversity Media Strategy & Investment, General Motors

Speaker

Mike Tresvant

TBD

Speaker

Nothing found.

Too often the we are erased. From fashion to tech, instead of being an afterthought, at Create Labs Ventures, we center the marginalizeds and amplify authentic representations. During this session, Kanene will share about AI bias and how EMPWRD.ai not only generates different and more inclusive responses than other chatbots, but is also built differently. We source our data with intention and transparency to build trust, reduce bias and resonate with audiences often overlooked.

This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.


Creator Upfronts: Subculture


Sponsored by

salon stage


Details

Date

Wed, Oct 8

Time

4:00PM – 4:25PM

Stage

Salon stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

TBD
TBD

Diversity Media Strategy & Investment, General Motors

Speaker

Mike Tresvant

TBD

Speaker

Nothing found.

Coming soon.

This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.


The Rise of Black Wanderlust — Is Travel the New Social Currency?


Sponsored by

salon stage


Details

Date

Tue, Oct 7

Time

10:00AM -10:45AM

Stage

Salon stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Global Brand Strategist, Cultural Innovator, Founder, AI to the World

Speaker

Head of Commercial Marketing, Delta Air Lines

Speaker

CEO & Founder, Hero Collective

Moderator

Nothing found.

Travel has become a new form of social currency—shaping identity, community, and economic power. In this conversation, Head of Commercial Marketing at Delta Air Lines, Shannon Womack and Travel Influencer Tanyka Renee explore how Black travelers are fueling the experience economy, driving over $145 billion in annual U.S. travel spend and taking more than 184 million trips a year. From cultural representation to premium experiences, they’ll discuss how diverse consumers are redefining the future of travel and how the industry can authentically meet their needs.

This Blackweek discussion is proudly sponsored by Delta Air Lines. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.


All Prompts Matter


Sponsored by

salon stage


Details

Date

Wed, Oct 8

Time

10:15AM -11:00AM

Stage

Salon stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Chief Executive Officer, The Martin Agency

Speaker

Diversity Media Strategy & Investment, General Motors

Speaker

Mike Tresvant

TBD

Speaker

Nothing found.

Coming soon.

This Blackweek discussion is proudly sponsored by Shipt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.


Muted on Arrival


Sponsored by

salon stage


Details

Date

Wed, Oct 8

Time

10:00AM- 10:45AM

Stage

Salon stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Co-Founder & CEO, SPILL

Speaker

Senior Director of Digital Content & Strategy, Color of Change

Speaker

Journalist & Creative Producer

Speaker

Founder, The Ajayi Effect

Moderator

Nothing found.

This session confronts one of the most insidious dynamics affecting Black visibility in the digital age: algorithmic suppression. It’s not just about “shadowbans” or engagement drop-offs. It’s about what happens when Black professionals, creators, and thought leaders are rendered invisible by systems that reward neutrality, whiteness, and sanitized messaging over truth, urgency, and cultural clarity.

We’ll move beyond diagnosing the problem to offering a tangible Toolkit for Digital Liberation — equipping Black creators with actionable strategies for reciprocity, community-building, and equity.

Panelist Perspectives

  • Alphonzo Terrell: A platform builder’s lens on reclaiming infrastructure, disrupting extractive models, and “building your own” as a form of resistance and visioning.
  • Charles Amuzie: A digital advocacy perspective on public policy, civic engagement, and scalable community solutions to counter systemic erasure.
  • Chereese Sheen: Grounded insights on lived suppression, the economics of platform exit, and community-centered innovation — adding narrative texture to the Toolkit for Digital Liberation.

The Big Idea
This session moves beyond grievance and into design. Suppression isn’t just a tech glitch — it’s a power issue with measurable costs: lost partnerships, erased labor, cultural distortion, and economic harm. Together we’ll dissect the issue and co-create a roadmap for moving from muted to mobilized.

This Blackweek discussion is proudly sponsored by Razorfish. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.