Dupé Ajayi is a strategist at the intersection of marketing, storytelling, and mission-driven innovation. With over a decade of experience, she has helped individuals, nonprofits, and businesses amplify their reach through compelling narratives and cutting-edge technology.

As the founder of The Ajayi Effect, Dupé has led digital transformations for major organizations, including Bank of America, Girls Who Code, Worklution, Airbnb.org, the New York City Housing Authority, and The Shed. Her expertise spans institutions such as ABC News, the Brooklyn Public Library, The Raben Group, MTV, BET, the Ross Initiative in Sports for Equality, Mary J. Blige, and Rent the Runway’s Project Entrepreneur—each shaping her ability to craft stories that resonate, inspire, and drive change.

A steadfast advocate for impact with integrity, Dupé operates by one principle: If access isn’t at the center, she won’t be. She specializes in integrating AI, technology, and digital tools into brand-building and purpose-driven strategies, helping organizations future-proof their purpose in an evolving landscape.