A true visionary and entrepreneur, Chris “Gotti” Lorenzo has spent over two decades shaping the landscape of music, entertainment, and business. Best known as the co-founder of the legendary Murder Inc. Records, Chris played a key role in launching the careers of iconic artists like Ja Rule, Ashanti, and Lloyd, cementing his status as a power player in the industry.

Never one to stay in one lane, Chris has had his hands in launching multiple businesses over the years, always staying ahead of the curve. As the founder of Add Ventures Music, a revolutionary music distribution platform, he’s helping independent artists retain ownership while scaling their reach and revenue—giving power back to the creatives.

His influence extends beyond music. With Clash Basketball, Chris has created a dynamic space that combines athleticism, entertainment, and competition, offering a new platform for both basketball talent and fans alike. Meanwhile, through ARC Films, he’s bringing authentic stories to the screen, building a bridge between urban narratives and cinematic excellence.

A true serial entrepreneur, Chris is constantly building. With several ventures already under his belt, he’s actively working on new projects that span across industries, continuing to expand his empire while staying rooted in community and culture.