Channing Martin

Channing

Martin

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Channing Martin is IPG’s Global Chief Diversity and Social Impact Officer. In this role, she is responsible for advancing IPG’s diversity, equity and inclusion objectives and continuing to strengthen the company’s progress to being one of the world’s most diverse and inclusive companies.

Reporting to the CEO, Channing leads IPG’s strategy on all diversity-related matters, including the continued diversification of IPG’s senior ranks and talent pipeline, collaboration and partnership with IPG’s full network of agency brands, CEOs and DE&I leadership community. In her role, she also supports the advancement of social impact strategies and practices in partnership with the leadership of IPG’s integrated ESG team.

Prior to joining IPG, Channing was Chief Diversity and Social Responsibility Officer of CSG, a global provider of consumer engagement and digital experience solutions. In this role, she worked across the company to promote and build effective strategies for equity, diversity and inclusion. She was also responsible for environmental, societal and governance (ESG) initiatives, recommending investments, activities and programs focused on sustainable, socially aware business practices that incorporate diverse people and perspectives, voices and ideas.

Channing previously held the positions of Diversity and Inclusion Manager at the Federal Reserve Bank of Chicago and Diversity Lead and Strategic Planner for the US Department of State and the Diversity Recruitment and Assessment Manager for the US Office of Personnel Management.

Throughout her career, Channing has developed and executed measurable diversity initiatives that amplify employee voices, build diverse pipelines of talent, mitigate bias in hiring and performance reviews and strengthen community partnerships to reach new audiences.

Channing holds a B.A. in Economics from the University of Pittsburgh and an M.S. in Public Policy and Management from Heinz College at Carnegie-Mellon University.

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Lynwood Bibbens

Lynwood

Bibbens

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Lynnwood Bibbens’ visionary spirit and entrepreneurial prowess have illuminated a path of success that few can rival. As the dedicated CEO & Founder of ReachTV, he has not only shattered records but transformed an industry. With an unwavering commitment to excellence, ReachTV has blossomed under his leadership into the preeminent black-owned MBE certified airport television network in the United States.

The figures speak volumes: over 2.5k screens, an astonishing 50M+ monthly viewers, and a network that spans 500k hotel rooms across 90+ US airports. Lynnwood’s strategic brilliance has positioned ReachTV as the trusted choice for premium travelers, a testament to his keen understanding of market dynamics.

Yet, it is not just numbers that define Lynnwood’s legacy. His ability to cultivate partnerships and drive innovation has been instrumental in forging groundbreaking agreements. ReachTV’s pivotal 7-year distribution contract with the NFL, the broadcasting alliance with LIV Golf, and the content partnership with TikTok are just some of the milestones that underscore Lynnwood’s exceptional insights and influence.

Lynnwood’s impact reverberates across media and entertainment. Original premium content like “Where Chefs Eat” and “Cultural Eats” bear his signature touch, captivating audiences with every frame. Beyond ReachTV, Lynnwood’s sagacious leadership guides the boards of esteemed public and private firms, a testament to his exceptional acumen.

His expertise is in high demand, with appearances on platforms like CNBC, Bloomberg, TD Ameritrade, and the Cheddar network. Lynnwood Bibbens stands as more than a CEO; he is a luminary, a trailblazer who continues to redefine what’s possible. In an industry where boundaries are tested and norms are shattered, Lynnwood’s name is synonymous with innovation, leadership, and an unwavering commitment to leaving an indelible mark on the world of media and entertainment.

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Cavel Khan

Cavel

Khan

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Bio coming soon.

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Shenan Reed

Shenan

Reed

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Shenan Reed was appointed global chief media officer in January 2024.

As GM’s global chief media officer, Shenan will be responsible for building a leading-edge global media team that accelerates GM’s media approach into the future.

Reed joined GM from L’Oréal where she was senior vice president and head of Media and was responsible for elevating the quality of consumer connections for the L’Oréal USA brands.

She has over 20 years’ experience in the digital media, advertising, analytics, and entrepreneurial space and is a highly sought-after thought leader, regularly presenting at major advertising and digital media industry conferences. Her insights and opinions have been cited in The New York Times, The Wall Street Journal, AdAge, MediaPost, Huffington Post, AdWeek and Women’s Wear Daily. Her deep understanding of advertising, media and analytics has mandated her inclusion on several advisory boards including Pinterest, ANA Media Council, ANA Board, MMA, IAB, VOX, SeeHer and others.

She previously led the GSK and Verizon Power of One solutions for Publicis and lead the L’Oréal business and Digital Practice at Wavemaker. Prior to her tenure at Wavemaker, Shenan founded the digital marketing agency Morpheus Media, which became renowned for its work with premier luxury, fashion and retail clients. Over the course of her career, Shenan has also worked across a wide variety of brands including The New York Times, Neiman Marcus, LVMH, Net-A-Porter, Tiffany & Co., Chanel, A&E Networks, Vimeo, IFC, Sundance and The Economist.

A strong advocate for developing the next generation of female leaders in her industry, Shenan was a 2023 212NYC Thought Leadership Honoree, selected by AWNY as a Changing the Game Winner in 2016 and an AWNY Working Mother of the Year Honoree 2015. She has been a judge for the Stevie Awards for Women in Business as well as an award recipient.

Shenan resides in Bronxville, New York with her husband, two children and their beagle Pebbles, named for the Flintstones character who grows up to be an advertising executive.

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Detavio Samuels

Detavio

Samuels

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Bio coming soon.

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Nicky Sparrow

Nicky

Sparrow

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Nicky Sparrow is a gifted marketing executive whose business instincts and vision in the field of broadcast marketing have been recognized throughout the industry. Durning her 25-year span with iHeart Media (formally Clear Channel), Nicky has held several senior leadership roles. Nicky is now the Senior Vice President of Multicultural Sales at iHeart Media.

In her role, Sparrow is responsible for leading multicultural ad sales revenue leveraging iHeartMedia’s unparalleled assets including radio, digital, podcasting and events. This includes The Steve Harvey Show, The Breakfast Club, Way Up With Angela Yee, Mi Cultura, Enrique Santos Show, Pride Radio, The Black Effect, The Black Information Network, and more. Sparrow applies her deep knowledge of multicultural audiences and strong relationships with multicultural ad agencies and brands to build, drive, influence and execute strategic multicultural initiatives across the iHeartMedia sales organization.

Nicky is distinguished by her passion for business, her focus on collaborative team building, and her commitment to meeting customer and market demands. Her contagious enthusiasm instills her and her team members with extraordinary energy and dedication in an environment where creativity and innovation are encouraged. Nicky does not just set these ambitious goals … she motivates people to deliver.

Nicky’s passion for the industry has extended outside of the walls of iHeart Media. She has been a major contributed for the Media Sales Institute since 2005. M.S.I. is geared to college graduates and career changers interested in the media industry. Nicky also serves on the Florida Association of Broadcasters and Radio Advertising Bureau boards.

Nicky Sparrow’s passion for giving back runs deep. She serves on the board of St Jude (fighting childhood cancer) and First Tee of North Florida (teaching core values through the game of golf).

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Combating Bias in Awards Culture


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Details

Date

Thu, Oct 17

Time

2:50PM – 3:30PM

Stage

Impact stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Simon Cook

CEO, Cannes Lions

Speaker

Andre Gray

CCO, ANNEX88

Moderator

Aaron Walton

CEO, Walton Isaacson

Moderator

Let’s be honest—everyone wants to win awards and be recognized for their work. However, the awards culture in advertising carries more weight than simply acknowledging creative excellence. Brands often determine an agency’s value based on its awards history, and top talent is drawn to agencies with prestigious wins, leading to more opportunities for award-worthy projects. But how does this dynamic affect diverse-owned agencies and executives striving to compete on a level playing field, hoping to secure accolades like a Cannes Lion or an Effie? Is the awards industry inherently biased, and does it unintentionally perpetuate inequity? In this panel, Simon Cook, CEO of Cannes Lions, will explore the biases within the awards system and the efforts being made to create more equitable recognition across the industry.


Word War III: A Debate—What's in a Name? Everything


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Details

Date

Wed, Oct 16

Time

12:25PM – 1:10PM

Stage

Impact stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Sr. Vice President, Global Brand & Consumer Marketing, NFL

Speaker

Dabo Ché

Founder, CHÉ Creative

Speaker

Cultural Theorist, Researcher, and Strategist

Speaker

Co-Founder & Co-CEO, Purpose Hive

Speaker

Lola Bakare

CMO Advisor & Founder of Be/Co

Moderator

Multicultural marketing. Purpose marketing. Cultural marketing. Inclusive marketing. Social impact marketing. Conscious Marketing. Responsible marketing.

Multicultural audiences. New majority audiences. Minoritized audiences. Marginalized audiences. Underestimated audiences. Historically-excluded audiences.

When the stakes have never been higher for the pursuit of equity in marketing and advertising, what’s in a name is everything.

  • Ever wondered why “multicultural” seems to have multiple, interchangeable meanings?
  • Ever pondered whether its use perpetuates bias or is helpful in breaking down walls that silo opportunity?

In this interactive debate-style session, we’ll involve the bright minds in our audience to arrive at an actionable framework that can be used beyond this session to maximize the utility of word choice in this critical context. Join to be sure your voice is heard as we answer the question, what should we call it, and more importantly, why?


Our Right to Health Equity


Sponsored by

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Details

Date

Thu, Oct 17

Time

3:35PM – 4:20PM

Stage

Breakthrough stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

CMO, Haleon

Speaker

Walter T. Geer

CCO, Innovation North America

Moderator

Aaron Walton

CEO, Walton Isaacson

Moderator

As some brands shy away from DEI policies – others are leaning further in. Haleon’s Katie Williams – U.S. Chief Marketing Officer – will share how building brands infused with Purpose demands DEI. In this fireside chat, Katie will explore what this means for Haleon’s health and wellness brands, and the role that brands at large can play in identifying and bridging gaps in health outcomes.

This Blackweek discussion is proudly sponsored by Haleon. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.


NFL Culture Crossroads: Afro-Latino Identity and its Marketing Power


Sponsored by

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Details

Date

Thu, Oct 17

Time

4:25PM – 5:10PM

Stage

Breakthrough stage

Address

Spring Studios
50 Varick St,
New York, NY 10013

Speakers & Moderators

Super Bowl Champion

Speaker

Sr. Vice President, Global Brand & Consumer Marketing, NFL

Speaker

Journalist, ESPN

Speaker

Professor – TV, Radio, & Film Dept., Syracuse University S.I. Newhouse School of Communication

Speaker

Senior Director of Diversity, Equity & Inclusion, NFL

Moderator

Join us for a groundbreaking discussion where we delve into the dynamic, rich, and multifaceted world of Afro-Latino identity within sports and marketing. This conversation aims to illuminate the unique experiences of Afro-Latino athletes, dissect their portrayal in media, and explore innovative marketing strategies that address and challenge cultural stereotypes.